late 2009, users can follow lists of authors instead of following individual authors. Case Studies, in this section, we will take four popular social networking services and explore their impacts on organizations and how successful they have been. By 2005, MySpace, emergent as the biggest of them all, was reportedly getting more page views than Google. Four most popular social networks, krakauer thesis into the wild namely Facebook, Twitter, MySpace and are taken into depth for their impact on business operations.
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Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers. Also Twitter is a great tool for finding the pulse of the market. 8 Erick Schonfeld, Dell Starts Offering Exclusive Discounts Through Twitter. By sending out a Tweet asking a question about a product or service that a business wishes to introduce, the business owner can get responses in quick time and could make the necessary changes to the product or service before launching it in the market. Business is one of the affected sectors. "Social Network Sites: Definition, History, and Scholarship". Corporations Will Change Their Vision, as businesses become more transparent thanks to the increasing volume of information available online, employees will rely more on the enterprise culture, and search for it if it is not explicit enough. Networking Will Be Key to Employee Excellence. By sending out tweets about product launches, special offers and forthcoming events, businesses can use Twitter to get the attention of their prospects and clients, thereby extending their reach. 2 AT T Inc., The Business Impacts of Social Networking(2008). Twitter does not charge companies for such benefits, but does not rule out doing so in the future.
Food mogul Nestle recently turned to Twitter for an ad campaign 10 to promote JuicyJuice by creating an ad that features real-time tweets within its borders. They have influenced many sectors of the world.
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